fbpx

Ox Delivers: An Interview With One of AFSIC’s many Success Stories

Ox Delivers: An Interview With One of AFSIC’s many Success Stories

Facebook
Twitter
LinkedIn
Email
Print

The greatest benefits of attending AFSIC 2022 will be the platforms to talk about your business and the reach to potential collaborators and investors there. 

LONDON, England, 1 August 2022, /African Media Agency/-OX Delivers is an on-demand logistics company bridging the gap of Transport Poverty in Africa. With a strong focus on African rural emerging markets, OX uses clean, reliable, and affordable transport to help customers get their goods to market. The use of clean-transport electric trucks ensures OX is having a positive environmental impact as well as an economic and social impact on African communities.

OX attended AFSIC 2021 and found it to be the perfect event to increase the exposure of their start-up project. Their feedback was that AFSIC provided an invaluable opportunity to network with important investors and collaborators, “The wide-ranging panels, speaker and networking events enabled us to meet and make important contacts with potential investors and collaborators in and around our operating market. The response we had to the OX truck was fantastic!

AFSIC – Investing in Africa is an annual event focused entirely on investment into Africa. With a strong emphasis on networking, AFSIC is the perfect opportunity for African projects and businesses to connect with important investors, dealmakers and business leaders. AFSIC has served as a highlight event in the investment calendar creating invaluable opportunities for both investors and projects seeking investment. AFSIC 2022 will be held in London in October and full details can be found on www.afsic.net

AFSIC – Investing in Africa sat down with OX to chat about their company, their experience navigating a start-up in Africa and how AFSIC was an important event for their company gaining invaluable exposure and networking with relevant investors.

Can you tell us a little bit more about what Ox Delivers does and what projects you have on the go?

We are a smart logistics company using clean, reliable, and affordable transport to help customers get their goods to market. This is enabled by our purpose-designed all-terrain electric truck and digital platform. We have established operations in Rwanda, achieved our first revenue in March 2021 and are now serving over 600 clients – seeing rapid growth month-on-month. The Warwickshire, UK-based Research & Development team is developing the electric truck. 

We have a long-term R&D project funded which is currently under embargo. We can’t wait to tell you about it!

What is Ox Delivers’ vision?

Our vision is simple: to deliver clean, reliable, and affordable transport to the 3 billion people without access to vehicles. OX Delivers drives prosperous trade in emerging markets to create a self-reinforcing cycle of growth and impact.

What inspired the team at Ox Delivers to start this company?

Our inspiration continues to be the global population without access to vehicles. Rural emerging markets (one third of global population) lack access to motorized transport. Bicycles or human portage are used to transport goods to local, low-value, markets. Lack of access to larger markets and cold chains increases waste and limits incomes. At OX, we want to make access to transport available to those without it.

Can you tell us a bit more about Transport Poverty and how Ox Delivers is helping bridge the gap?

Africa is a continent of growth and entrepreneurs, but also transport poverty. A lack of capital means vehicles that were never designed for dirt roads are imported second-hand. Only few can afford them. This means that motorized transport is scarce, unreliable, polluting, and expensive.

For most entrepreneurs, the only alternative is using bicycles, people, or animals to move goods. As a result, goods can’t be moved fast enough or far enough to build a prosperous business. And so this spiral continues. As Africa’s population grows so will the problem. 

OX is bridging the gap as an on-demand logistics company serving rural emerging markets. Customers pay OX to deliver goods using our shared EV trucks; affordably and reliably.This enables entrepreneurs to reach new markets, immediately creating new value, which they reinvest in their businesses and communities. This kick starts a cycle of growth delivering economic, social, and environmental impact.

What is Ox Delivers’ clean-transport ecosystem model?

Our clean, affordable and reliable transport ecosystem uses 3 key innovations: our digital platform, electric truck, and Driver Plus (DP) strategy. Our digital platform, which is 2G capable, is used by customers to book shipments of goods on the OX trucks, and enables incremental products and data monetization. The OX truck is the only electric truck designed for emerging markets, and will be shipped flatpack to be assembled in its destination market. Our DP strategy is all about our local entrepreneurial drivers: they connect with new customers on a regular basis, growing customer relationships and protecting assets in their regular rhythms of collection and delivery of goods.

Ox Delivers is all about clean transport, what design have you put in place for your vehicle to achieve this aim?

The OX truck is the first purpose designed electric truck for emerging markets.

Being electric, it has zero emissions and therefore tackles both global warming and air pollution which is Africa’s 2nd largest cause of death, and becoming an increasing problem as the number of vehicles rise.

The other benefit of going electric is much lower running costs. “Fuel” is typically half the cost of diesel, and electric vehicles require much less maintenance. For example, there is no need to ever change the oil.

Who are Ox Delivers’ main competitors and what you are doing to make sure you’re a cut above the rest?

Today our smallholder, trader, cooperative, and entrepreneur customers are served by informal transport providers who own and operate bicycles or trucks. They lack co-ordination, the ability to scale, or technology to compete. Other companies serving this Business2Entrepreneur economy include trade platforms and wholesalers such as Twiga and Wasoko. Many often started out as asset-light operations but were forced to pivot and bring transport “in house” to deliver a reliable service.

Our purpose-built technology creates an enduring competitive advantage: ultra-low OpEx and reliability are critical to business success, and that is why OX is developing its own hardware and software to achieve this with its purpose-designed electric truck and digital app. As a result, the businesses above represent ideal “white label” customers for OX, utilizing OX’s unique technology to deliver lower OpEx than their existing in-house or embedded transport solutions.

We’ve seen you have succeeded in closing an oversubscribed $3.4m Funding Round, how did you manage to achieve such a successful fundraising campaign and see such incredible growth in OX Delivers operations?

Our operations in Rwanda started in March 2021, and in 14 months we have opened two depots moving goods for over 600 customers. Revenue has grown consistently by 22% month-on-month and our depots turn away 80% of received calls/inbound interest due to lack of truck and delivery capacity which we continue to expand. We see that this success and incredible growth is down to our transport being affordable and reliable, and to our DP strategy.

Our DPs are local entrepreneurial drivers working out of our depots who connect with new customers on a regular basis, growing customer relationships and protecting assets in their regular rhythms of collection and delivery of goods. The reliability of service has proven to be radical for our operations in Rwanda and key to our customer growth.

You attended AFSIC 2021 and brought your Ox Truck to the event. What sort of publicity and traction did you gain from attending AFSIC 2021?

AFSIC 2021 was a fantastic opportunity to showcase our electric truck ahead of its appearance at the COP26 UK Presidency Pavilion on Transport Day and at the Commonwealth Heads of Government Meeting in Rwanda this year. The wide-ranging panels, speaker and networking events enabled us to meet and make important contacts with potential investors and collaborators in and around our operating market. The response we had to the OX truck was fantastic.

What benefit do you see for other African start up business and innovations in attending AFSIC this year?

The greatest benefits of attending AFSIC 2022 will be the platforms to talk about your business and the reach to potential collaborators and investors there.

AFSIC 2022 is taking place in London 10th-11th October 2022 at the Park Plaza Westminster Bridge. To register for AFSIC visit our registration page: https://www.afsic.net/delegate-registration/ .

Book before 30th June to save up to £480 with our Early Bird rate. Use the Media Discount Code AF2210M for an additional 10% discount. There are still a variety of exhibition and sponsorship opportunities on offer, email event@afsic.net for more information. 

Distributed by African Media Agency in partnership with AFSIC- Investing in Africa

About AFSIC

AFSIC – Investing in Africa is a large-scale Event and Expo focused on matching business and investment opportunities in Africa. The event has grown over many years into one of the most important conduits of investment into Africa.

Notable characteristics include:

·    The event is attended by many of Africa’s most important investment firms

·    Networking is at the heart of AFSIC with multiple events allowing companies to meet appropriate investors

·    Dedicated Country Summits allow deep dives into some of Africa’s most important economies

·    Sector Focused workshops and sessions allow companies to focus on one or more of Africa’s high growth business sectors; e.g financial services, energy, agriculture, health etc.

·    Our sophisticated AFSIC African Investments Dashboard allows companies to upload investment propositions that can be viewed by Africa’s leading investors prior to AFSIC so that highly efficient investment meetings can be held within the AFSIC event to finalise investment deals

·    AFSIC – Investing in Africa builds on a massive network across Africa, and high profile digital platforms enabling companies to grow their business, trade and investment across the African continent

Media contact:

Olivia de Villiers olivia@africaninvestments.co

You might also enjoy

Subscribe To Our Newsletter

Get updates and learn from the best

Conférence de Presse en Ligne


Les frontières terrestres ne doivent pas constituer des obstacles à la dissémination de votre message. Grâce à notre service de conférence de presse en ligne, nous vous offrons l’opportunité de vous rapprocher des médias africains, chaque fois que vous en aurez besoin.

Nos services comprennent:

Digital Communications


Today, social networks constitute an organization’s first point of contact with a user and a potential customer. At first glance, you need to convince of the relevance and quality of your content to stimulate and motivate the user to go further. We create consistently inspiring online strategy to meet business objectives, engage stakeholders and enhance our client brand’s reputation internally and externally.

 

Communication​ digitale


Les réseaux sociaux représentent aujourd’hui le premier point de contact d’une organisation avec un utilisateur et un client potentiel. Au premier coup d’œil, vous devez le convaincre de la pertinence et de la qualité de votre contenu pour l’inciter à aller plus loin. Nous créons pour vous une stratégie de communication précise et adaptée sur les réseaux sociaux pour atteindre les objectifs commerciaux, impliquer les parties prenantes et améliorer la réputation de votre marque en interne et en externe.

Promotion​ d’événements


Le succès d’un événement réside en moitié dans sa promotion. Peu importe la beauté de l’événement, la qualité des orateurs et de l’ordre du jour, si personne ne rapporte ou ne parle de votre événement, vos efforts seront vains. Nous vous aidons à façonner votre récit et à créer un engouement autour de votre événement. De l’annonce de l’événement à la tenue de celui-ci, nous accompagnons votre effort de planification et le reflétons sur toutes les plateformes médiatiques.​

Formation​ Médiatique


Nous fournissons à vos porte-paroles les outils nécessaires pour présenter vos principaux messages et répondre avec confiance et cohérence aux questions. Notre formation est organisée soit à distance ou en présentiel, avec des études de cas réels et des répétitions. Nos clients repartent avec le sentiment d’être à l’aise devant les journalistes et d’agir en tant qu’ambassadeurs de la marque.

Veille​ Médiatique


Nous mesurons votre portée en relations publiques et rendons compte des informations de votre industrie et des activités de vos  concurrents en surveillant la majorité des canaux de diffusion dans toute l’Afrique. Une veille médiatique complète et opportune est essentielle pour s’assurer que vous ne manquez aucune référence à votre marque, que vous êtes constamment informé de ce qui se passe dans votre industrie et que vous êtes prêt à saisir les opportunités et à réduire les risques en temps opportun.

Relations​ Média


Peu importe le lieu où ils se trouvent, nous sommes une source d‘informations fiables pour les journalistes qui écrivent sur l’Afrique. Nous nous connaissons mutuellement et ils nous font confiance, car nous leur fournissons un contenu crédible qui les aide dans leurs tâches. Nous nous entretenons quotidiennement avec des journalistes aux quatre coins du continent, ce qui fait de nous l’un des organismes les plus efficaces pour mener des campagnes de relations avec les médias.

Stratégie et développement de contenu


Nous créons des stratégies de communication intelligentes, bien documentées et spécialisées destinées à vous aider à construire un récit fort qui engagera votre audience. Nous travaillons en synergie avec vous afin de rédiger des communiqués de presse et des articles d’opinions qui alimentent le récit de votre entreprise. Notre équipe a une expérience approfondie dans la création de récits et le développement de contenu multimédia.

DIFFUSION DE COMMUNIQUES​ DE PRESSE​


C’est le service phare d’AMA. Nous avons mis en place des canaux de diffusion des communiqués de presse auprès des journalistes des 54 États africains ainsi qu’auprès des journalistes américains et européens couvrant les sujets relatifs aux marchés émergents.​

​Nos services comprennent:​

Event Promotion


Half of the success of an event lays in its promotion. Doesn’t matter how beautiful the event is, how wonderful the speakers and the agenda are, if no one reports or talks about your event, your efforts are gone. We help you shape the narrative and create a drumbeat around your event. From the announce all the way to the outcome of the event, we accompany your planning effort and echo it through all media platforms

Media Training


We provide your spokespeople with the tools to present your key messages and answer questions with confidence and coherence. Our training is organised either remotely or face-to- face, with real case studies and rehearsals. Our clients leave feeling comfortable being in front of reporters and acting as brand ambassadors.

Media Monitoring


We measure and report on
your PR reach, industry news, and competitive activity by monitoring most channels in North, West, Central, East and Southern Africa. Comprehensive and timely media monitoring is critical to ensuring that you don’t miss any reporting of your brand,
you’re constantly informed on what’s going on around your business, and you’re ready to capitalise on opportunities and mitigate
risks in a timely fashion..

Media Relations


We have become an authoritative source of news for reporters writing about Africa, wherever they are. We know them, they know us, and they trust us for providing them with timely and accurate content that helps them do their job. We speak to reporters on a daily basis in all corners of the continent and this makes us one of the most effective agencies in running media relations campaigns.

Strategy & Content Development


We create smart and localised communications strategies to help build a strong narrative that will engage your audiences. We partner with you to create press releases and thought leadership pieces that sustain a drumbeat for your company’s narrative. Our team have deep experience in shaping narratives and developing media content.

PRESS RELEASE WIRE DISTRIBUTION

This is AMA’s flagship service. We have set up channels of distribution towards the journalists of the 54 African states, as well as to American journalists and European journalists covering emerging markets issues.
Our service includes:

Editorial advice

Localised editorial piece when needed

Distribution to the major print, broadcast and online publications along with industry-specific publications

Follow-up calls to secure interview request

Guaranteed distribution to Africa.com

Distribution to Bloomberg, LexisNexis and Thomson Reuters

Social Media Reach: Facebook, Twitter, LinkedIn, Instagram

Full online monitoring and print monitoring when available. Includesreadership stats and Advertising Value Equivalent

Translation in French, Arabic and Portuguese available