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More than 59 million internally displaced in 2021

NEW YORK, USA, 20 May 2022 -/African Media Agency(AMA)/- A record 59.1 million people were displaced within their homelands last year, or four million more than in 2020, the International Organization for Migration (IOM) said on Thursday, citing the latest Global…

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Digital Literacy Program Upskills 1.8m Young Learners

JOHANNESBURG, South Africa, 17th May 2022 -/African Media Agency(AMA)/- The 2021 edition of SAP Africa Code Week (ACW) saw more than 1.8m young people between the ages of 8 – 16 equipped with 21st century learning and coding skills via 41,000 workshops held…

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SAP Delivers Innovation to Address Customers’ Most Pressing Needs

WALLDORF, Germany, 11th May 2022 -/African Media Agency(AMA)/- Today at the SAP® Sapphire® conference in Orlando, Florida, SAP SE (NYSE: SAP) is announcing new innovations that deliver business value for customers in four critical areas: supply chain resilience, sustainability, business process transformation and…

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Communication is the business of schools in Kenya

NAIROBI, Kenya, 9th May 2022 -/African Media Agency(AMA)/- Excellent communication lies at the heart of any excellent school. There are a number of communication platforms available to the public that enable a school to connect with parents, staff, students and the…

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Communication is the business of schools in Tanzania

NAIROBI, Kenya, 9th May 2022 -/African Media Agency(AMA)/- Excellent communication lies at the heart of any excellent school. There are a number of communication platforms available to the public that enable a school to connect with parents, staff, students and the…

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Communication is the business of schools in Uganda

NAIROBI, Kenya, 9th May 2022 -/African Media Agency(AMA)/- Excellent communication lies at the heart of any excellent school. There are a number of communication platforms available to the public that enable a school to connect with parents, staff, students and the…

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France orders 21 more TALIOS optronic pods

Thales has received a firm order from the French defence procurement agency (DGA) for an additional 21 TALIOS optronic pods to equip French forces.  With this new order, a total of 67 TALIOS pods will be in service with the…

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Media Advisory: May 6 Digital Press briefing with Deputy Secretary of State, Wendy Sherman                                                                                                     

JOHANNESBURG, South Africa, May 03, 2022, -/African Media Agency (AMA)/-EVENT: Please join us on Friday, May 6, 2022, for a digital press briefing with Deputy Secretary of State, Wendy Sherman, who will discuss her current visit to Africa with stops in South…

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Tech needs girls, and girls need tech

NEW YORK, USA 29 April 2022, /African Media Agency (AMA)/- More and more young women and girls are highlighting the importance of access and safety in the digital world. Marking International Girls in ICT Day, on Thursday, UN agencies have issued a…

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Top Crypto Platform Bybit Launches Options Trading

DUBAI, United Arab Emirates, 26 April 2022, /African Media Agency/(AMA) – Bybit, one of the world’s fastest growing cryptocurrency exchanges, has announced its expansion into crypto options trading, adding to its existing product line of perpetual futures contracts and expiration futures contracts. Bybit’s…

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The Company for Habitat and Housing in Africa (Shelter Afrique)

Shelter Afrique’s debut ₦46 billion bond issuance in Nigeria’s capital market oversubscribed by 60.7%, reflecting strong investor appetite ABUJA, Nigeria, April 26th, 2022 -/African Media Agency(AMA)/- Shelter Afrique, the pan-African development finance institution exclusively dedicated to housing finance in Africa, is…

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Tips for understanding the world of Work 4.0

NAIROBI, Kenya, 8th April 2022 -/African Media Agency(AMA)/- One of the unexpected positives from two years of widespread pandemic-related disruption is a complete rethink of the world of work.  Two years ago, corporate fixation on time was profound: employees were meant…

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Top Crypto Platform Bybit Launches Leveraged Token Products

DUBAI, United Arab Emirates, 8 April 2022 -/African Media Agency (AMA)/- Bybit, one of the world’s fastest growing cryptocurrency exchanges, announced the launch of leveraged token products on its spot exchange starting with two Bitcoin leveraged tokens, BTC3L and BTC3S.These leveraged…

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Bybit Finalizes MetaTrader 4 (MT4) Integration

DUBAI, United Arab Emirates, 6 April 2022 -/African Media Agency(AMA)/- Bybit, one of the world’s fastest growing cryptocurrency exchanges, has completed its integration of MetaTrader 4 (MT4), the gold standard for forex (FX) and contract for differences (CFD) trading. Widely popular among…

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A four-step plan for African SMEs’ journey to the cloud

NAIROBI, Kenya, 5th April 2022 -/African Media Agency(AMA)/- As African SMEs feel the pinch of constrained growth following two years of disruption due to the pandemic, business owners are increasingly seeking the benefits of cloud technology to unlock greater efficiency and…

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COFINA Banks on Oracle to Get Loans to Underserved Businesses Faster 

African mesofinance provider taps Oracle Financial Services to enhance its digital services for small-to-medium sized businesses CôTE D’IVOIRE, Africa and AUSTIN,Texas, 4 April 2022 -/African Media Agency(AMA)/- Compagnie Financiere Africaine (COFINA), an Africa-based financial group in Côte d’Ivoire and majority owned by Compagnie…

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The race to save Zambia’s wetlands

NAIROBI, Kenya, 01st April 2022 -/African Media Agency (AMA)/-As the sun sets in central Zambia, orange rays reflect across the Lukanga Swamp, a vast wetland spanning 2,600 km2. A watery path cuts through the swamp’s reeds and purple water lilies, where…

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Water and Sanitation is before all else a Human Issue

DAKAR, Senegal, 21 March, 2022-/African Media Agency (AMA)/- Drinking water, decent toilets and good hygiene practices are basic and essential elements for all. These elements unfortunately remain theoretical especially in 2022; more so in Africa where only one in four…

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Bybit Named Best Crypto Exchange by CED 2022

DUBAI, United Arab Emirates, 18 March 2022 -/African Media Agency(AMA)/- Bybit, the fastest growing cryptocurrency exchange, won the Best Crypto Exchange Award at Crypto Expo Dubai (CED) 2022 on Thursday. Now the third most visited exchange in terms of web traffic, Bybit has more than…

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Mali: New Wave of Executions of Civilians

Army, Armed Islamists Should End Atrocities; Independent Inquiries Urgently Needed NEW YORK , USA, 17th March 2022 -/African Media Agency(AMA)/- The Malian army and armed Islamist groups have allegedly killed at least 107 civilians in central and southwestern Mali since December 2021, Human…

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Two Years On, What Has Covid-19 Taught Us?

A Human Rights-Centered Way Forward NEW YORK, USA, 11th March, 2022 -/African Media Agency(AMA)/- The Covid-19 pandemic has now taken at least six million lives prematurely. Experts estimate a true death toll may be double or even quadruple that number, with death rates particularly high among older…

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Media Advisory : Press Conference- Launch of AMA Academy

ABIDJAN, Côte d’Ivoire, 10 March 2022, /African Media Agency/- Please join African Media Agency on Tuesday, March 15, 2022, for a digital press briefing as we announce the launch of AMA Academy, the first free pan African resource for journalists and media personnel on…

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Africa.com Definitive List of Women CEOs expands by 50%

JOHANNESBURG, South Africa, 10th March, 2022 -/African Media Agency(AMA)/- Africa.com announced the second annual Africa.com Definitive List of Women CEOs on March 8, 2022, in line with International Women’s Day. The list is a unique, data-driven research effort that highlights the women who…

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Three East Africa economic sectors ripe for tech innovation

NAIROBI, Kenya, 10th March 2022 -/African Media Agency(AMA)/- As East Africa opens its economy following two years of pandemic-related disruption, the region needs to prioritise digitisation and innovation. This can help countries across the region boost their recovery and establish stronger…

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Conférence de Presse en Ligne


Les frontières terrestres ne doivent pas constituer des obstacles à la dissémination de votre message. Grâce à notre service de conférence de presse en ligne, nous vous offrons l’opportunité de vous rapprocher des médias africains, chaque fois que vous en aurez besoin.

Nos services comprennent:

Digital Communications


Today, social networks constitute an organization’s first point of contact with a user and a potential customer. At first glance, you need to convince of the relevance and quality of your content to stimulate and motivate the user to go further. We create consistently inspiring online strategy to meet business objectives, engage stakeholders and enhance our client brand’s reputation internally and externally.

 

Communication​ digitale


Les réseaux sociaux représentent aujourd’hui le premier point de contact d’une organisation avec un utilisateur et un client potentiel. Au premier coup d’œil, vous devez le convaincre de la pertinence et de la qualité de votre contenu pour l’inciter à aller plus loin. Nous créons pour vous une stratégie de communication précise et adaptée sur les réseaux sociaux pour atteindre les objectifs commerciaux, impliquer les parties prenantes et améliorer la réputation de votre marque en interne et en externe.

Promotion​ d’événements


Le succès d’un événement réside en moitié dans sa promotion. Peu importe la beauté de l’événement, la qualité des orateurs et de l’ordre du jour, si personne ne rapporte ou ne parle de votre événement, vos efforts seront vains. Nous vous aidons à façonner votre récit et à créer un engouement autour de votre événement. De l’annonce de l’événement à la tenue de celui-ci, nous accompagnons votre effort de planification et le reflétons sur toutes les plateformes médiatiques.​

Formation​ Médiatique


Nous fournissons à vos porte-paroles les outils nécessaires pour présenter vos principaux messages et répondre avec confiance et cohérence aux questions. Notre formation est organisée soit à distance ou en présentiel, avec des études de cas réels et des répétitions. Nos clients repartent avec le sentiment d’être à l’aise devant les journalistes et d’agir en tant qu’ambassadeurs de la marque.

Veille​ Médiatique


Nous mesurons votre portée en relations publiques et rendons compte des informations de votre industrie et des activités de vos  concurrents en surveillant la majorité des canaux de diffusion dans toute l’Afrique. Une veille médiatique complète et opportune est essentielle pour s’assurer que vous ne manquez aucune référence à votre marque, que vous êtes constamment informé de ce qui se passe dans votre industrie et que vous êtes prêt à saisir les opportunités et à réduire les risques en temps opportun.

Relations​ Média


Peu importe le lieu où ils se trouvent, nous sommes une source d‘informations fiables pour les journalistes qui écrivent sur l’Afrique. Nous nous connaissons mutuellement et ils nous font confiance, car nous leur fournissons un contenu crédible qui les aide dans leurs tâches. Nous nous entretenons quotidiennement avec des journalistes aux quatre coins du continent, ce qui fait de nous l’un des organismes les plus efficaces pour mener des campagnes de relations avec les médias.

Stratégie et développement de contenu


Nous créons des stratégies de communication intelligentes, bien documentées et spécialisées destinées à vous aider à construire un récit fort qui engagera votre audience. Nous travaillons en synergie avec vous afin de rédiger des communiqués de presse et des articles d’opinions qui alimentent le récit de votre entreprise. Notre équipe a une expérience approfondie dans la création de récits et le développement de contenu multimédia.

DIFFUSION DE COMMUNIQUES​ DE PRESSE​


C’est le service phare d’AMA. Nous avons mis en place des canaux de diffusion des communiqués de presse auprès des journalistes des 54 États africains ainsi qu’auprès des journalistes américains et européens couvrant les sujets relatifs aux marchés émergents.​

​Nos services comprennent:​

Event Promotion


Half of the success of an event lays in its promotion. Doesn’t matter how beautiful the event is, how wonderful the speakers and the agenda are, if no one reports or talks about your event, your efforts are gone. We help you shape the narrative and create a drumbeat around your event. From the announce all the way to the outcome of the event, we accompany your planning effort and echo it through all media platforms

Media Training


We provide your spokespeople with the tools to present your key messages and answer questions with confidence and coherence. Our training is organised either remotely or face-to- face, with real case studies and rehearsals. Our clients leave feeling comfortable being in front of reporters and acting as brand ambassadors.

Media Monitoring


We measure and report on
your PR reach, industry news, and competitive activity by monitoring most channels in North, West, Central, East and Southern Africa. Comprehensive and timely media monitoring is critical to ensuring that you don’t miss any reporting of your brand,
you’re constantly informed on what’s going on around your business, and you’re ready to capitalise on opportunities and mitigate
risks in a timely fashion..

Media Relations


We have become an authoritative source of news for reporters writing about Africa, wherever they are. We know them, they know us, and they trust us for providing them with timely and accurate content that helps them do their job. We speak to reporters on a daily basis in all corners of the continent and this makes us one of the most effective agencies in running media relations campaigns.

Strategy & Content Development


We create smart and localised communications strategies to help build a strong narrative that will engage your audiences. We partner with you to create press releases and thought leadership pieces that sustain a drumbeat for your company’s narrative. Our team have deep experience in shaping narratives and developing media content.

PRESS RELEASE WIRE DISTRIBUTION

This is AMA’s flagship service. We have set up channels of distribution towards the journalists of the 54 African states, as well as to American journalists and European journalists covering emerging markets issues.
Our service includes:

Editorial advice

Localised editorial piece when needed

Distribution to the major print, broadcast and online publications along with industry-specific publications

Follow-up calls to secure interview request

Guaranteed distribution to Africa.com

Distribution to Bloomberg, LexisNexis and Thomson Reuters

Social Media Reach: Facebook, Twitter, LinkedIn, Instagram

Full online monitoring and print monitoring when available. Includesreadership stats and Advertising Value Equivalent

Translation in French, Arabic and Portuguese available