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Africa Communications Media Group: Leading pan-African Communications Firm Appoints Chief Operations Officer

Africa Communications Media Group: Leading pan-African Communications Firm Appoints Chief Operations Officer

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JOHANNESBURG, South Africa, 6 May, 2021 -/African Media Agency(AMA)/- Linda Weaver has been appointed Chief Operations Officer (COO) of Africa Communications Media Group (ACG), the leading African-owned, pan-African firm handling communications and reputationmanagement for global clients in the African context. Linda, former Chief Operating Officer for Weber Shandwick Africa, joined the ACG head-office team (based in Johannesburg) earlier this week.

Linda Weaver,
Chief Operations Officer (COO) of Africa Communications Media Group (ACG)

Linda’s impressive career spans over 30 years, 12 of which have focused on communications and marketing activities for the private sector, as well as government communication and mediamanagement. Her key areas of expertise include global brand communications, internal communication, stakeholder engagement, crisis communication and large-scale event management.

ACG’s CEO, Mimi Kalinda, welcomed Linda as part of the company’s executive management team, stating: “Linda’s experience, track record and skills are well known in the industry. We are excited to bring her calibre of leadership to our team as we work to expand our business and service our clients with increased innovation and excellence. With exciting global partnerships on the horizon, Linda will play an essential role in ensuring ACG can meet our client’s needs and expectations.”

Weaver joins the existing highly experienced ACG team to lead the agency’s operational strategic plan, which includes business development, financial management and organisational growth throughout Africa. Her appointment in this key role is aimed at enhancing ACG’s service delivery to clients in terms of quality, advisory support, efficiency and operational excellence – to name a few. Linda stated: “I am excited to join an agency such as ACG that is poised for growth, and I look forward to imparting my passion for mentorship and working with the ACG team to implement global strategies and brand experiences on behalf of our clients”. In her previous role, Linda was involved in launching WeberShandwick’s Kenya office in 2018.

ACG’s purpose is to develop and implement complete, culturally-attuned and effective communications strategies for clients working in Africa. The communications firm has an extensive network across Africa and a diverse portfolio of services including media, creative services, digital and content creation. ACG clients include public sector organizations, private sector and leading social impact entities, from Africa and across the globe.

Distributed by African Media Agency (AMA) on behalf of Africa Communications Media Group (ACG).

About Africa Communications Media Group (ACG)

Africa Communications Media Group (ACG) is the first African-owned, pan-African communicationsfirm, and a partner to local, continental and global clients. With over 30 years of combined communications experience in Africa, ACG focuses on complete, culturally-attuned communicationsservices. ACG strategies are based on research, insights and intelligence; and an authentic understanding of the markets in which our clients operate. The company’s headquarters are based in Johannesburg, South Africa, with a presence across Africa. ACG provides a full suite of communications and reputation management services, covering strategydevelopment, media relations, crisis management, digital media (including social media and community management), thought leadership and content production.

ACG understands complex and competitive African markets, and designs solutions to meet today’s changing communication environments while upholding clients’ priority needs and business goals. This winning formula is the driving force behind ACG’s successful campaigns, and the reason the firm’s consultants are recognised as industry leaders and expert storytellers. ACG’s hashtag says it all: #WeKnowAfrica. To find out more about ACG, visit: https://africacommunicationsgroup.com/

Media Contact

For Africa Communications Media Group (ACG)

Ms Ayomide Ibironke

ACG Media Relations Department

Office Line: 011 463 1756

Email: ayomide@africacommunicationsgroup.com

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Digital Communications


Today, social networks constitute an organization’s first point of contact with a user and a potential customer. At first glance, you need to convince of the relevance and quality of your content to stimulate and motivate the user to go further. We create consistently inspiring online strategy to meet business objectives, engage stakeholders and enhance our client brand’s reputation internally and externally.

 

Communication​ digitale


Les réseaux sociaux représentent aujourd’hui le premier point de contact d’une organisation avec un utilisateur et un client potentiel. Au premier coup d’œil, vous devez le convaincre de la pertinence et de la qualité de votre contenu pour l’inciter à aller plus loin. Nous créons pour vous une stratégie de communication précise et adaptée sur les réseaux sociaux pour atteindre les objectifs commerciaux, impliquer les parties prenantes et améliorer la réputation de votre marque en interne et en externe.

Promotion​ d’événements


Le succès d’un événement réside en moitié dans sa promotion. Peu importe la beauté de l’événement, la qualité des orateurs et de l’ordre du jour, si personne ne rapporte ou ne parle de votre événement, vos efforts seront vains. Nous vous aidons à façonner votre récit et à créer un engouement autour de votre événement. De l’annonce de l’événement à la tenue de celui-ci, nous accompagnons votre effort de planification et le reflétons sur toutes les plateformes médiatiques.​

Formation​ Médiatique


Nous fournissons à vos porte-paroles les outils nécessaires pour présenter vos principaux messages et répondre avec confiance et cohérence aux questions. Notre formation est organisée soit à distance ou en présentiel, avec des études de cas réels et des répétitions. Nos clients repartent avec le sentiment d’être à l’aise devant les journalistes et d’agir en tant qu’ambassadeurs de la marque.

Veille​ Médiatique


Nous mesurons votre portée en relations publiques et rendons compte des informations de votre industrie et des activités de vos  concurrents en surveillant la majorité des canaux de diffusion dans toute l’Afrique. Une veille médiatique complète et opportune est essentielle pour s’assurer que vous ne manquez aucune référence à votre marque, que vous êtes constamment informé de ce qui se passe dans votre industrie et que vous êtes prêt à saisir les opportunités et à réduire les risques en temps opportun.

Relations​ Média


Peu importe le lieu où ils se trouvent, nous sommes une source d‘informations fiables pour les journalistes qui écrivent sur l’Afrique. Nous nous connaissons mutuellement et ils nous font confiance, car nous leur fournissons un contenu crédible qui les aide dans leurs tâches. Nous nous entretenons quotidiennement avec des journalistes aux quatre coins du continent, ce qui fait de nous l’un des organismes les plus efficaces pour mener des campagnes de relations avec les médias.

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Nous créons des stratégies de communication intelligentes, bien documentées et spécialisées destinées à vous aider à construire un récit fort qui engagera votre audience. Nous travaillons en synergie avec vous afin de rédiger des communiqués de presse et des articles d’opinions qui alimentent le récit de votre entreprise. Notre équipe a une expérience approfondie dans la création de récits et le développement de contenu multimédia.

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C’est le service phare d’AMA. Nous avons mis en place des canaux de diffusion des communiqués de presse auprès des journalistes des 54 États africains ainsi qu’auprès des journalistes américains et européens couvrant les sujets relatifs aux marchés émergents.​

​Nos services comprennent:​

Event Promotion


Half of the success of an event lays in its promotion. Doesn’t matter how beautiful the event is, how wonderful the speakers and the agenda are, if no one reports or talks about your event, your efforts are gone. We help you shape the narrative and create a drumbeat around your event. From the announce all the way to the outcome of the event, we accompany your planning effort and echo it through all media platforms

Media Training


We provide your spokespeople with the tools to present your key messages and answer questions with confidence and coherence. Our training is organised either remotely or face-to- face, with real case studies and rehearsals. Our clients leave feeling comfortable being in front of reporters and acting as brand ambassadors.

Media Monitoring


We measure and report on
your PR reach, industry news, and competitive activity by monitoring most channels in North, West, Central, East and Southern Africa. Comprehensive and timely media monitoring is critical to ensuring that you don’t miss any reporting of your brand,
you’re constantly informed on what’s going on around your business, and you’re ready to capitalise on opportunities and mitigate
risks in a timely fashion..

Media Relations


We have become an authoritative source of news for reporters writing about Africa, wherever they are. We know them, they know us, and they trust us for providing them with timely and accurate content that helps them do their job. We speak to reporters on a daily basis in all corners of the continent and this makes us one of the most effective agencies in running media relations campaigns.

Strategy & Content Development


We create smart and localised communications strategies to help build a strong narrative that will engage your audiences. We partner with you to create press releases and thought leadership pieces that sustain a drumbeat for your company’s narrative. Our team have deep experience in shaping narratives and developing media content.

PRESS RELEASE WIRE DISTRIBUTION

This is AMA’s flagship service. We have set up channels of distribution towards the journalists of the 54 African states, as well as to American journalists and European journalists covering emerging markets issues.
Our service includes:

Editorial advice

Localised editorial piece when needed

Distribution to the major print, broadcast and online publications along with industry-specific publications

Follow-up calls to secure interview request

Guaranteed distribution to Africa.com

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Social Media Reach: Facebook, Twitter, LinkedIn, Instagram

Full online monitoring and print monitoring when available. Includesreadership stats and Advertising Value Equivalent

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